Sewell Automotive — Dealership Content
Client: Sewell Automotive Companies
Overview
Sewell Automotive Companies is a family-owned luxury dealership group known for exceptional customer service. We produced brand content and video assets that captured the premium experience — from the showroom floor to the ownership journey — reinforcing their reputation as the standard in automotive retail.
Goal
To create a library of video and photo content that communicates the Sewell experience, supports digital marketing efforts, and differentiates them from competing dealership groups.
Creative Direction
We leaned into the elegance of the luxury automotive space — clean compositions, cinematic lighting, and a refined color palette. The content focused on the human side of the brand, highlighting the customer experience and the people behind it rather than just the vehicles.
Deliverables
- Brand film (60s + 30s cuts)
- Showroom and facility showcase videos
- Social media content library
- Customer experience highlight series
- Digital ad assets for paid media
Outcomes
- Social engagement increased 150% during campaign rollout
- Brand video adopted across all dealership locations
- Content used for 3 consecutive marketing quarters
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